Top Newspapers Websites in Switzerland

Name: Top websites in Switzerland (Newspapers)
Creator: Semrush
License: https://pridesem.1clkaccess.store/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Newspapers Websites in Switzerland, Updated May 2026

May 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

youtube.com

164.92M

43.43%71.62M

56.57%93.3M

↓15.55%

↓13.76%

Direct

20min.ch

25.8M

27.98%7.22M

72.02%18.58M

↑14.14%

↓9.03%

Direct

wikipedia.org

23.2M

33.06%7.67M

66.94%15.53M

↑3.1%

↓19.07%

Search

instagram.com

22.57M

56.09%12.66M

43.91%9.91M

↑4.59%

↓0.63%

Direct

blick.ch

19.64M

33.86%6.65M

66.14%12.99M

↑33.71%

↓21.68%

Direct

watson.ch

9.01M

24.1%2.17M

75.9%6.84M

↑9.4%

↓16.39%

Direct

rts.ch

8.43M

30.64%2.58M

69.36%5.84M

↑30.71%

↓0.86%

Direct

bluewin.ch

7.63M

31.41%2.4M

68.59%5.24M

↑14.39%

↑4.69%

Direct

tagesanzeiger.ch

4.7M

36.36%1.71M

63.64%2.99M

↓7.2%

↑21.18%

Direct

bild.de

3.84M

31.99%1.23M

68.01%2.61M

↓2.89%

↑15.88%

Direct

cash.ch

2.93M

21.78%639.13K

78.22%2.3M

↑44.15%

↑9.34%

Direct

nzz.ch

2.7M

46.17%1.25M

53.83%1.45M

↓0.73%

↓16.77%

Direct

imdb.com

2.34M

57.14%1.34M

42.86%1M

↑1.85%

↓2.94%

Search

nau.ch

2.05M

31.37%643.48K

68.63%1.41M

↑9.63%

↓13.58%

Direct

lematin.ch

1.9M

16.83%320.28K

83.17%1.58M

↑11.24%

↓13.76%

Direct

focus.de

1.77M

19.39%343.24K

80.61%1.43M

↑41.66%

↓10.19%

Direct

bbc.com

1.58M

41.38%651.94K

58.62%923.67K

↓33.09%

↑11.87%

Direct

spiegel.de

1.55M

40.67%631.74K

59.33%921.47K

↓17.37%

↓24.37%

Direct

twitter.com

1.47M

55.94%821.16K

44.06%646.65K

↓8.6%

↓67.16%

Direct

derbund.ch

1.24M

15.56%192.32K

84.44%1.04M

↑22.84%

↑32.12%

Direct

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Key Insights on Top Newspapers Websites in Switzerland on May 2026

As of May 2026, youtube.com leads Newspapers in Switzerland with 164.92M monthly visits. Its audience skews mobile-first (43.43% desktop / 43.43% mobile), and traffic is down month over month -15.55% and down year over year -13.76%. 20min.ch holds second with 25.8M visits and a mobile-leaning mix (27.98% desktop / 72.02% mobile), while wikipedia.org ranks third with 23.2M visits.

Across the leaders, tr724.com is the most mobile-first (99.75% of visits), whereas elpais.com is the most desktop-reliant (64.79%). Momentum favors esv.ch in the latest month (285.43%), while bbc.com shows the steepest pullback.

Acquisition patterns also differ: youtube.com is driven primarily by search, youtube.com by direct, and youtube.com by referral; overall, 96 of the top 100 sites are direct-led, 4 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Newspapers Websites in Switzerland